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Hi! We’re Els Dragt and Pernille Kok-Jensen, trend researchers and expert connectors at MARE Research. Welcome to the Connectivity Room where we share whatever inspires us as well as some of the work that we've done to inspire others. Hopefully by doing so, we'll end up inspiring you or maybe just brightening up your day! Connectivity Room is part of MARE Research, a market research agency that believes in providing custom made future perspectives by connecting consumer insights with global trends. We stay on the pulse through Sparks: our unique, worldwide network of cherry picked creative mavens and trailblazers in various disciplines, who offer their insights and expertise on demand. If you're curious about what trends and Sparks could mean for your company, please don't hesitate to contact us! Let the Sparks fly! MARE Research Raphaelplein 27 1077 PX Amsterdam els@mare-research.nl T +31 (0)20 – 6705020 www.mare-research.nl

PRADA’S GOT A POINT
Have you ever wondered what Prada design pioneer and all-around inspiring woman, Miuccia Prada, thinks of fast fashion? Well, here it is…:
'It poses a perfect example of hypocrisy, no? People who are intellectual leftists, they say I am expensive and horrible, “How can you sell clothes at that price?” Simply, it’s the cost. If you pay people to do everything with the right system, things are expensive. And the same people that criticize the [dangerous production environments], when it comes to cost they like the inexpensive pieces because they think it’s more democratic. This is an example of hypocrisy.'
When the woman is right, she’s right. Especially in these times of clicktivism it’s all too easy (especially for young adults) to convey a righteous or politically correct opinion at a click of a button, without really understanding what the movement you’re liking is really about.

PRADA’S GOT A POINT

Have you ever wondered what Prada design pioneer and all-around inspiring woman, Miuccia Prada, thinks of fast fashion? Well, here it is…:

'It poses a perfect example of hypocrisy, no? People who are intellectual leftists, they say I am expensive and horrible, “How can you sell clothes at that price?” Simply, it’s the cost. If you pay people to do everything with the right system, things are expensive. And the same people that criticize the [dangerous production environments], when it comes to cost they like the inexpensive pieces because they think it’s more democratic. This is an example of hypocrisy.'

When the woman is right, she’s right. Especially in these times of clicktivism it’s all too easy (especially for young adults) to convey a righteous or politically correct opinion at a click of a button, without really understanding what the movement you’re liking is really about.

Tags craftsmanship fashion prada clicktivism

Source fashion-law.org